While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 virtually every element of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to create a 30 -minute motion picture The Camaro for sale in Wellston OH , which was later on shown on TELEVISION and in movie theaters. They also introduced ladies’s clothes called the Camaro Collection and even a Camaro roadway race online game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable ad agency, instantly began work on brochures, direct mail and sales promotion materials, in addition to print, outside and TV/radio advertising. In April 1966, at the New york city Automobile Show Press Conference, Chevrolet sales executives admitted no name had been selected for the new car, however did reveal that pricing of 1967 Chevy Camaro for sale in Wellston OH model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short life time, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy considered using the letters “GM” in the name, and created G-Mini, which progressed into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no real meaning, GM scientists supposedly discovered the word in a French dictionary as a slang term for “pal” or “buddy.” It’s rumored that Ford Motor Company researchers also found other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Due to the fact that a number or pre-launch materials had currently been released using the Panther name, Chevy’s many pushing difficulty was to now relabel their new Mustang killer, the Camaro. Camaros are found in Wellston OH by looking for classic car dealers.
Finally, on June 28, 1966, General Motors held a live interview in Detroit’s Statler-Hilton Hotel. It was the very first time in history that 14 cities were connected in real time for an interview via telephone lines. Elliot M. “Pete” Estes, who changed “Bunkie” Knudsen as Chevrolet General Manager in July 1965, began the press conference by proclaiming all participants were now club members of the Society for the Removal of Panthers from the Automotive World (SEPAW.) Estes confidently revealed that Camaro was chosen as the name for Chevy’s brand-new four-passenger sports car to honor the tradition of beginning Chevy model names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.