While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising group prepared the world for the introduction of a car they called the Panther.
All through the summer of 1965 practically every aspect of the automobile’s design and advancement, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy utilized the assets to develop a 30 -minute film The Camaro for sale in Greenville GA , which was later revealed on TELEVISION and in movie theaters. They also presented females’s clothes called the Camaro Collection and even a Camaro road race game.
Chevy Camaros For Sale
In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, right away began work on brochures, direct mail and sales promotion materials, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Car Program Interview, Chevrolet sales executives confessed no name had been picked for the new automobile, but did reveal that rates of 1967 Chevy Camaro for sale in Greenville GA model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A comparable bout of cold feet would later trigger the Pontiac version, code named the Banshee, to be renamed Firebird. Over its brief life time, the F-car had been called by numerous names consisting of Wildcat, Chaparral, Commander and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and created G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM scientists supposedly discovered the word in a French dictionary as a slang term for “pal” or “companion.” It’s rumored that Ford Motor Company scientists also found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch materials had already been released utilizing the Panther name, Chevy’s most pressing challenge was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Greenville GA by looking for classic car dealers.
Finally, on June 28, 1966, General Motors held a live interview in Detroit’s Statler-Hilton Hotel. It was the first time in history that 14 cities were connected in real time for a press conference via telephone lines. Elliot M. “Pete” Estes, who changed “Bunkie” Knudsen as Chevrolet General Manager in July 1965, started the news conference by stating all individuals were now club members of the Society for the Removal of Panthers from the Automotive World (SEPAW.) Estes confidently announced that Camaro was selected as the name for Chevy’s new four-passenger cars to honor the custom of beginning Chevy design names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.