While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, marketing and advertising team prepared the world for the intro of an automobile they called the Panther.
All through the summer season of 1965 virtually every aspect of the vehicle’s design and advancement, from initial design sketches to clay designs, was photographed and carefully recorded. Chevy used the possessions to develop a 30 -minute movie The Camaro for sale in Bradford NH , which was later revealed on TELEVISION and in movie theaters. They also presented females’s clothes called the Camaro Collection as well as a Camaro road race video game.
Chevy Camaros For Sale
In November, Chevy sales executives and creative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old ad agency, instantly began work on catalogs, direct-mail advertising and sales promo products, along with print, outdoor and TV/radio advertising. In April 1966, at the New york city Auto Program Press Conference, Chevrolet sales executives admitted no name had been selected for the brand-new car, but did reveal that prices of 1967 Chevy Camaro for sale in Bradford NH design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A similar bout of cold feet would later trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its short lifetime, the F-car had actually been called by many names including Wildcat, Chaparral, Leader and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and lastly Gemini. However, GM’s upper management banned the concept, fearing the automobile might be a failure.
Automotive legend has it that somebody at Chevrolet finally proposed the name Camaro and upper management quickly concurred. Although the name has no genuine significance, GM researchers supposedly found the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s reported that Ford Motor Company researchers also discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been launched utilizing the Panther name, Chevy’s most pushing obstacle was to now rename their new Mustang killer, the Camaro. Camaros are found in Bradford NH by looking for classic car dealers.
Finally, on June 28, 1966, General Motors held a live press conference in Detroit’s Statler-Hilton Hotel. It was the first time in history that 14 cities were hooked up in real time for an interview through telephone lines. Elliot M. “Pete” Estes, who replaced “Bunkie” Knudsen as Chevrolet General Supervisor in July 1965, began the news conference by stating all participants were now club members of the Society for the Removal of Panthers from the Automotive World (SEPAW.) Estes confidently announced that Camaro was selected as the name for Chevy’s new four-passenger sports car to honor the custom of starting Chevy model names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.