While engineers and designers feverishly worked overtime on the development of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 virtually every aspect of the vehicle’s design and advancement, from preliminary design sketches to clay designs, was photographed and thoroughly documented. Chevy utilized the assets to develop a 30 -minute motion picture The Camaro for sale in Middleburg PA , which was later revealed on TV and in movie theaters. They also introduced females’s clothing called the Camaro Collection and even a Camaro road race video game.
Chevy Camaros For Sale
In November, Chevy sales executives and imaginative people previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly started deal with brochures, direct-mail advertising and sales promotion materials, along with print, outside and TV/radio advertising. In April 1966, at the New york city Auto Show Interview, Chevrolet sales executives confessed no name had actually been chosen for the brand-new automobile, but did announce that pricing of 1967 Chevy Camaro for sale in Middleburg PA design will be in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive undertones of the Panther name. A comparable bout of cold feet would later on cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by many names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy thought about using the letters “GM” in the name, and came up with G-Mini, which evolved into GeMini and finally Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the car might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management quickly agreed. Although the name has no real significance, GM scientists reportedly discovered the word in a French dictionary as a slang term for “friend” or “buddy.” It’s reported that Ford Motor Company researchers also discovered other definitions, including “a shrimp-like animal” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had currently been released using the Panther name, Chevy’s many pressing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Middleburg PA by looking for classic car dealers.
Finally, on June 28, 1966, General Motors held a live interview in Detroit’s Statler-Hilton Hotel. It was the first time in history that 14 cities were linked in real time for an interview via telephone lines. Elliot M. “Pete” Estes, who replaced “Bunkie” Knudsen as Chevrolet General Supervisor in July 1965, began the news conference by declaring all individuals were now club members of the Society for the Elimination of Panthers from the Automotive World (SEPAW.) Estes with confidence revealed that Camaro was picked as the name for Chevy’s brand-new four-passenger cars to honor the tradition of beginning Chevy design names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.