While engineers and designers feverishly worked overtime on the development of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the introduction of an automobile they called the Panther.
All through the summertime of 1965 practically every element of the car’s design and advancement, from initial design sketches to clay models, was photographed and carefully documented. Chevy used the assets to create a 30 -minute film The Camaro for sale in Copake NY , which was later on shown on TELEVISION and in movie theaters. They also introduced ladies’s clothes called the Camaro Collection and even a Camaro road race video game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative people previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s venerable advertising agency, instantly began deal with brochures, direct mail and sales promotion products, in addition to print, outdoor and TV/radio marketing. In April 1966, at the New York Car Program Interview, Chevrolet sales executives admitted no name had been picked for the brand-new car, however did announce that prices of 1967 Chevy Camaro for sale in Copake NY model will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later cause the Pontiac variation, code word the Banshee, to be relabelled Firebird. Over its brief life time, the F-car had been called by many names consisting of Wildcat, Chaparral, Commander and Nova. It’s also reported that Chevy considered using the letters “GM” in the name, and created G-Mini, which evolved into GeMini and lastly Gemini. Nevertheless, GM’s upper management vetoed the idea, fearing the automobile might be a failure.
Automotive legend has it that someone at Chevrolet lastly proposed the name Camaro and upper management quickly concurred. Although the name has no real significance, GM researchers supposedly found the word in a French dictionary as a slang term for “good friend” or “buddy.” It’s reported that Ford Motor Business scientists likewise discovered other meanings, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had already been launched using the Panther name, Chevy’s the majority of pressing difficulty was to now rename their new Mustang killer, the Camaro. Camaros are found in Copake NY by looking for classic car dealers.
Lastly, on June 28, 1966, General Motors held a live press conference in Detroit’s Statler-Hilton Hotel. It was the very first time in history that 14 cities were hooked up in real time for a press conference by means of telephone lines. Elliot M. “Pete” Estes, who replaced “Bunkie” Knudsen as Chevrolet General Supervisor in July 1965, began the press conference by declaring all individuals were now club members of the Society for the Elimination of Panthers from the Automotive World (SEPAW.) Estes with confidence revealed that Camaro was picked as the name for Chevy’s brand-new four-passenger sports car to honor the custom of starting Chevy design names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.