While engineers and designers feverishly worked overtime on the advancement of a four-passenger sports car they code-named the F-car, the Chevy public relations, advertising and marketing team prepared the world for the intro of a car they called the Panther.
All through the summer season of 1965 practically every aspect of the automobile’s design and development, from initial design sketches to clay models, was photographed and thoroughly documented. Chevy used the assets to produce a 30 -minute film The Camaro for sale in Clarksburg MD , which was later revealed on TELEVISION and in movie theaters. They also introduced ladies’s clothing called the Camaro Collection as well as a Camaro roadway race video game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative individuals previewed prototype designs at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away started work on brochures, direct mail and sales promo materials, in addition to print, outside and TV/radio advertising. In April 1966, at the New York Automobile Show Interview, Chevrolet sales executives confessed no name had been picked for the new automobile, however did reveal that pricing of 1967 Chevy Camaro for sale in Clarksburg MD model will remain in the Corvair-Chevy II range.
Throughout early 1966 Chevy agonized over a name for its Mustang-killer. GM’s upper management was nervous about the aggressive connotations of the Panther name. A similar bout of cold feet would later on trigger the Pontiac variation, code named the Banshee, to be renamed Firebird. Over its brief lifetime, the F-car had been called by many names including Wildcat, Chaparral, Leader and Nova. It’s also reported that Chevy considered utilizing the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and lastly Gemini. Nevertheless, GM’s upper management banned the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly agreed. Although the name has no real significance, GM researchers reportedly discovered the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Business researchers likewise discovered other definitions, including “a shrimp-like creature” and an arcane term for “loose bowels.”
Since a number or pre-launch materials had already been released utilizing the Panther name, Chevy’s many pressing difficulty was to now rename their brand-new Mustang killer, the Camaro. Camaros are found in Clarksburg MD by looking for classic car dealers.
Lastly, on June 28, 1966, General Motors held a live press conference in Detroit’s Statler-Hilton Hotel. It was the very first time in history that 14 cities were linked in real time for a press conference by means of telephone lines. Elliot M. “Pete” Estes, who changed “Bunkie” Knudsen as Chevrolet General Supervisor in July 1965, started the press conference by stating all participants were now charter members of the Society for the Removal of Panthers from the Automotive World (SEPAW.) Estes with confidence announced that Camaro was picked as the name for Chevy’s brand-new four-passenger cars to honor the tradition of starting Chevy design names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.