While engineers and designers feverishly worked overtime on the advancement of a four-passenger cars they code-named the F-car, the Chevy public relations, advertising and marketing group prepared the world for the introduction of a vehicle they called the Panther.
All through the summer of 1965 virtually every aspect of the automobile’s design and development, from preliminary design sketches to clay models, was photographed and thoroughly documented. Chevy utilized the assets to produce a 30 -minute film The Camaro for sale in Centreville MD , which was later revealed on TELEVISION and in movie theaters. They also introduced females’s clothes called the Camaro Collection and even a Camaro road race online game.
Chevy Camaros For Sale
In November, Chevy sales executives and innovative individuals previewed prototype models at the GM Tech Center. Campbell-Ewald, Chevy’s age-old advertising agency, right away started deal with brochures, direct-mail advertising and sales promo products, in addition to print, outside and TV/radio advertising. In April 1966, at the New york city Car Show Interview, Chevrolet sales executives confessed no name had been selected for the new car, however did announce that pricing of 1967 Chevy Camaro for sale in Centreville MD design will remain in the Corvair-Chevy II variety.
Throughout early 1966 Chevy struggled over a name for its Mustang-killer. GM’s upper management fidgeted about the aggressive connotations of the Panther name. A similar bout of cold feet would later trigger the Pontiac variation, code named the Banshee, to be relabelled Firebird. Over its brief lifetime, the F-car had actually been called by numerous names including Wildcat, Chaparral, Commander and Nova. It’s also rumored that Chevy thought about using the letters “GM” in the name, and developed G-Mini, which progressed into GeMini and finally Gemini. However, GM’s upper management vetoed the concept, fearing the vehicle might be a failure.
Automotive legend has it that someone at Chevrolet finally proposed the name Camaro and upper management rapidly concurred. Although the name has no genuine meaning, GM researchers apparently found the word in a French dictionary as a slang term for “good friend” or “companion.” It’s reported that Ford Motor Company scientists also found other definitions, consisting of “a shrimp-like creature” and an arcane term for “loose bowels.”
Because a number or pre-launch products had actually already been released utilizing the Panther name, Chevy’s a lot of pushing challenge was to now relabel their brand-new Mustang killer, the Camaro. Camaros are found in Centreville MD by looking for classic car dealers.
Lastly, on June 28, 1966, General Motors held a live press conference in Detroit’s Statler-Hilton Hotel. It was the first time in history that 14 cities were attached in real time for a press conference through telephone lines. Elliot M. “Pete” Estes, who changed “Bunkie” Knudsen as Chevrolet General Manager in July 1965, began the news conference by proclaiming all participants were now charter members of the Society for the Removal of Panthers from the Automotive World (SEPAW.) Estes with confidence announced that Camaro was chosen as the name for Chevy’s new four-passenger cars to honor the tradition of starting Chevy model names with the letter C such as the Corvette, Corvair, Chevelle, and Chevy II.